A powerful price recommendation tool
Small and medium shops are facing intense competition in the market. The post-pandemic era has caused all retail industries to have the need to use online tools with automatisation systems to compete and survive. Work with data in real-time has become one of the essential solutions for every company to make better choices. This time, Bravelab comes again with a Python backgroun for Panther Pricing to help with this concept and provide a reliable result for all the Panther's clients in Germany.
The plan was to create a cloud software able to generate automated price recommendations for retailers in Germany. The mission was to allow bricks-and-mortar companies to have no more online sales with negative margin contributions. The platform should generate online benchmark prices for the clients.
LINKS
TECHNOLOGIES
PostgreSQL
Python
JavaScript
FastAPI
SQLAlchemy
ABOUT
Panther Pricing is a German company founded in 2018 and based in Frankfurt dedicated to providing innovative online services to boost retailers in Germany.
CHALLENGE
Panther Pricing encountered three major challenges:
- Enhance System Performance and Scalability
- Augment Knowledge and Expertise Internally Lacking
- Time Sensitivity
Both needs were urgent, emphasizing the crucial role of time in addressing these challenges.
The client sought a reliable technology partner possessing specific expertise, ready to assist their internal development team. Given the urgency of the situation, the client had no time for a prolonged onboarding process and anticipated results at the earliest opportunity.
To establish collaboration, we initiated the client engagement process through the following stages:
- Brief and QA
- Introduction Call
- Discovery Workshop
- Ballpark Proposal
- Decision
Our approach prioritized gaining a comprehensive understanding of the client's challenges to formulate an optimal solution. This commenced with negotiations to define the project's scope. During this phase, a consensus was reached with the client that developing a new front-end from the ground up and seamlessly integrating it with the existing backend would yield the most favorable outcomes within the specified budget and timeline.
After careful consideration, we identified FastAPI as the ideal technology for the project. The subsequent step involved the meticulous design of a new front end, comprising reusable components. This design choice empowers the client to leverage these components as foundational elements for the incorporation of new features and functionalities, thereby maintaining a consistent and familiar appearance for end-users.
The client's primary objectives included enhancing the overall system performance and establishing a foundation for continuous scalability. In pursuit of these goals, the client sought external expertise in specific development areas. Additionally, a sense of urgency prompted the client to seek additional development resources externally, as the required skills were not readily available within their internal team.
SOLUTION
The team prioritized establishing a transparent and efficient communication process with the client. Immersing ourselves in the project details, we sought to comprehend the scope thoroughly. Bravelab recommended migrating from the old technology (Flask) to the new FastAPI and refactoring the existing functionality. The objective was to optimize and diminish the technical debt of the application. Simultaneously, we adapted to the new front-end and expedited application performance. The solution is built on the latest front-end technologies.
Panther project has no middle management. Flat structure enables us to take the responsibility, make confident decisions, and contribute to the client's product development.
The team consisted of three an experienced and highly motivated developers, we had frontend and backend developers, and we were working closely with UI/UX designers.
Summary
Scope of work
- Concept idea and research
- User interface and platform design
- Platform development
- Testing & launch
Insight numbers
- 1191 hours invested on app development
Developers assigned to this project
- Mateusz - Frontend Developer
- Michał - Backend Developer
- Jakub - UX/UI Senior Designer
The Team
- Mateusz - Vue.js Developer
- Michał - Python Developer
- Jakub - UX/UI Senior Designer
- Mariusz - Delivery Manager
Technologies
- Python 3
- PostgreSQL
- FastAPI
- SQLAlchemy
- Vue.js (in frontend)
What We Did
Bravelab undertook the migration of the codebase from the old technology (Flask) to the new FastAPI, coupled with a comprehensive refactoring of the existing functionality. The primary goal was to optimize and reduce the technical debt of the application. Simultaneously, we adapted to the new front end, significantly accelerating the application's performance. The solution was built on the latest front-end technologies, resulting in Panther Pricing boasting a consistent user interface and achieving high-performance levels.
Main Goal and Challenge
The main goal and the most significant challenge revolved around building a library of design patterns, rules, and UX guidelines to prevent inconsistencies when deploying products at scale.
UI/UX
Our UI/UX Designer focused on crafting a collection of reusable components, adhering to clear standards. This approach facilitated the assembly and construction of numerous applications within the platform while maintaining consistency throughout. The product transcended a mere compilation of reusable UI elements; it possessed structure and meaning, representing a system of concepts for sensible usage.
The Result
The comprehensive integration of research, design, and development led to the enhancement of a powerful platform capable of automating 100% real-time price recommendations using AI. The platform now features:
- Fully integrated online price labeller
- Always up-to-date online market prices for each item
- Ideal online price proposals for optimal exploitation
- Definable price minima via calculation/coverage margin requirements
- Stationary price orientation to the current online price for sensitive product segments or strategic positioning of maximum prices (online +X%)
- Inclusion of AI-based sales forecasts, price elasticities, online competitive pricing, item performance, current inventory levels, lifecycle, and order availability considerations
- Optimization of price markdowns
- Yield improvement
- Liquidity improvement
- Simplification of processes and cost reduction
By separating the back-end and rewriting the front-end from scratch, we significantly improved Panther Pricing's performance while maintaining a reasonable scope and cost for the project. The modular construction of the proposed front end allows Panther Pricing the flexibility to add new functionalities without compromising the visual consistency of the interface.
A powerful price recommendation tool that helps retailers to improve their revenues
The work
The need
Solution
Gallery
Scalable UI language
We are ready to craft your next big project
Our software house develops complex and sophisticated solutions for a wide range of markets and industries. From e-commerce to platforms integrated with AI and multiple integrations.
- Web development
- Mobile solutions
- Maintenance
- UX/UI design
- Consulting
- Holistic long-term solutions
The team consisted of three an experienced and highly motivated developers, we had frontend and backend developers, and we were working closely with UI/UX designers.
Outcome
PANTHEr
PRICING
Solidstudio
Talent Alpha
TEstimonials
SELECTED TESTIMONIALS FROM CLUTCH (4.9 ★) ↗
100% customer focus at all times, the whole team at Bravelabs.io held our hands at every stage, and their knowledge of the latest industry trends was really valuable.
Taking all the responsibility, I recommend Brave as a reliable and professional partner, who cares for and does everything to ensure that the service quality is very high.
Without the help of their team, we wouldn’t have been able to accomplish the goals we’d set. I work with them on a daily basis...
Our goal was to build a music platform enabling us to charge our customers in a subscription model and as one-off payments. Bravelab’s developers were super engaged. Thanks to their effort, we prepared MVP and started working on the marketing. The first biggest technology milestone was achieved during five months.
We’ve been cooperating with Brave since the beginning. What immediately catches attention is their diligence and perseverance with pursuing their goals as well as their conscientiousness
Bravelab delivered tasks on time, responded quickly to requests, and explained every detail of their methodology. I found them to be patient, respectful to my needs
CONTACT
LET’S TALK
FILL IN THE FORM BELOW, OR REACH OUT TO US DIRECTLY — OFFICE@BRAVELAB.IO
